Long story short – people buy based on the benefits, and then they justify their decision based on the features. That’s why you need both to sell. No one buys a lawn mower because it has a big engine – he buys it because he can cut his lawn in … [Continue reading] about Use THIS to Get the Sale and THAT to Keep the Sale
Plug-In Profit Site Blog
Be a Smart Cookie – Complement, Don’t Compete
You may have noticed that Internet marketing goes through phases where everyone seems to be jumping on the same bandwagon. That wagon might be the latest, greatest social network. It might be paid newsletters or membership sites or video marketing … [Continue reading] about Be a Smart Cookie – Complement, Don’t Compete
Your Traffic Methods Determine Your Income
I see new marketers all the time who have a goal of $100,000 per year or even a million dollars per year. And how are they getting their traffic? They're happily submitting articles, writing blog posts and commenting in forums and blogs. Now, if … [Continue reading] about Your Traffic Methods Determine Your Income
This Old School Method Gets You Boatloads of Recurring Payments
Let’s say you run across an affiliate program for a product with recurring payments, such as a membership site or software. Because it’s recurring payments, you sell it once and you get paid over and over again, for months or possibly even years. … [Continue reading] about This Old School Method Gets You Boatloads of Recurring Payments
This Common Mistake is Costing You Money RIGHT NOW
Ready to avoid a big mistake and increase your bottom line? Do you have download pages? You know, pages where people pick up their product after buying it from you?... If so, have you TESTED those download pages? Odds are it never even occurred to … [Continue reading] about This Common Mistake is Costing You Money RIGHT NOW